
Founder & CEO
Roy Notowitz
EXPERIENCE
As Founder and CEO of the firm, Roy advises his team as well as entrepreneurs, founders, executive teams, investors, and boards of fast-growing mission-driven consumer brands and retailers nationwide. He maintains a pulse on trends in business strategy, leadership, recruiting, and talent selection. Roy’s experience spans all disciplines including: executive leadership, marketing, strategy, operations, finance, product creation, design, innovation, merchandising, supply chain, and human resources. Prior to Noto Group, he was the founder and Managing Partner of Generator Group, a leading executive search and recruitment consulting firm that ranked as one of the fastest growing privately held consulting firms in the nation in 2007. Early in his career, Roy was a Recruiting and Staffing Manager at Nike in the apparel division during a period of exponential growth.
INDUSTRY AWARDS AND INVOLVEMENT
In 2009, Roy was a recipient of the Sporting Goods Business SGB 40 Under 40 industry recognition award. He has written for, and addressed, groups such as the American Marketing Association, American Electronics Association, Gear Trends, and the Outdoor Industry Association on topics that include talent alignment, hiring trends, executive recruiting, interviewing and selection. In 2019, Roy launched How I Hire, a podcast that taps into the best executive hiring advice and insights through conversations with top industry leaders.
EDUCATION
MAEd in College Student Development, Virginia Tech
BA in Communications, State University of New York
INTERESTS
Roy enjoys spending time with family, hiking, fishing, running and skiing.
Email:roy@notogroup.com